Having a functional website that enables your business to sell products or services is vital in today’s competitive, economic climate. Presidential Technology can build a seamless E-Commerce Website that beautifully features your Products or Services and Packages, and enables potential customers to actually purchase securely via your own site, and increase your sales!
This featured E-Commerce Project included a ground up design, architecture, back end and front end design, PayPal payments integration onsite (so customers could pay securely through the site without having to leave to PayPal and then return). The site features over 1,000 products, in full detail including Product Titles, Product Descriptions, Full Photo Gallery, Zoom-In Feature for Photos, Featured Videos on Product Pages, Meta Tags (so customers can browse other items in that same category), Social Sharing Integration so visitors could share the product pages with others via Email, Twitter, Facebook, Pinterest, and hundreds of other social sharing sites, as well as AJAX loading “Add to Cart” functionality.
For the Business, they are able to add products easily, insert prices (adjust prices on the fly as needed), mark items on sale, and track inventory via the online system. They can receive new orders daily via Email, and are able to easily login to the backend and process orders, mark orders complete, mark orders pending, add notes to orders (also notifying customers of notes), adjust orders / totals / coupons / discounts / taxes / freight costs / etc. and much more. In addition, a highly customizable “Reporting System” was built to show the Business all Product Sales, Year To Date Sales, Monthly Sales Total by Category, Top Selling Products, Number of Coupons Used by Customers, Revenue, Costs, Shipping Costs, and much more. Reports are exportable via .CSV so that they can be imported into any accounting program and shared with colleagues as well.
For the customer, they are able to browse products seamlessly, and add products to their shopping cart as well as pay within minutes and get emailed a confirmation email and order breakdown. They can opt to purchase as a “Guest”, or Create a Free Account and Register by completing their Business / Personal Information (Shipping & Billing Address) for fast, repeat orders in the future.
We also integrated a Tracking Area for Shipments so customers could simply locate their orders and see updates daily indicating UPS Tracking information for their packages (orders).
We also integrated Google Analytics so that the business can monitor their Advertising Program, and track the best performing keywords and ads that actually create sales via their e-commerce site.